1 Everyone needs to maintain or increase organizational profit in a time of economic slowdown
2 One proven route to profitability: build the financial and business intelligence in all your employees
In a time of economic weakness, it’s especially important to make sure that all your key people are financially intelligent.
And not only key people - all your people. Back in the Age of Industry, only managers were expected to understand revenue and expenditure. Now everyone needs to ask:
1) How can we increase the numbers above the line?
You can simplify this into four starting points:
a) How can we sell more of our existing products or services to our existing customers?
b) How can we sell more of our existing products and services to new clients?
c) How can we sell new products or services to existing customers?
d) How can we sell new products or services to new customers?
… and what can I, personally, and my team, do about it?
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