1 Putting a dollar value on writing skills
2 A real-life example of how writing skills can be improved quickly
1 Your junior-level staff member writes a couple of emails more quickly. Saving: about $600 in a 282-day year.
If his/her emails become better communications, the cost benefits multiply. Effective writing helps create productive processes, happier customers and better teamwork.
If a senior manager writes a couple of emails more quickly each day, the payoff moves up to about $3,000 each year. It is impossible to put a price on the benefits of senior managers writing clear, persuasive, effective communications, as these are so valuable in an economy where customers, suppliers and knowledge workers communicate by writing.
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